payment gateways

All you need to know about choosing a payment gateway

With the millennial population driving the disruption in online shopping, business mindsets are changing and rapidly shifting to upcoming mobile technologies to generate more sales and profits. As a result, integrating the right payment gateway to your online store has become a vital conversion component that impacts the consumer buying cycle. And why? As per […]

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Apple has always been an innovator when it comes to the mobile industry. The company again redefined the mobile paradigm in October of 2014 with the introduction of their payment tool, Apple Pay. Made possible by the use of near field communication (NFC) chips and several layers of secure protocols and encryption, Apple Pay allows […]

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Is omni-channel an inherent part of your retail strategy?

While the term “omni-channel” has been circulating in the retail industry for several years, it is only recently that retailers have truly been able to expand the shopping experience beyond a multichannel experience and offer customers a truly omni-channel experience. Omni-channel strategy: The advantage lies in consistency and a focus on device utilization. At a […]

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Mobile App Strategy By Retailers

How are mobile apps valuable virtual assistants for retailers ?

Retail is a tricky business of making sure you have your “aces in their places” to ensure customer engagement is maximized, thus increasing sales and profits. As mobile devices permeate our culture, we can’t ignore how important a brand’s mobile application has become in the game of increasing sales. Does your mobile application have the […]

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